Semester 6– Total: 17 SKS (Corcom), 22 SKS (Marcom) dan 18 SKS (Mediacom)
PEMINATAN: KOMUNIKASI KORPORAT (Corporate Communications)
- Manajemen Bisnis Konsultan Public Relations / Business Management of Public Relations Consultant - 3 SKS
- Riset Public Relations dan Analisis Konten / Public Relations Research and Content Analysis) - 3 SKS
- Strategi Public Relations Politik / Political Public Relations Strategy - 2 SKS
- Strategi dan Komunikasi Brand Korporat / Corporate Brand StrategyStrategic and Communication - 3 SKS
- Strategi Komunikasi Penanganan Krisis (Communication Strategy for Crisis) - 3 SKS
- Mata Kuliah Pilihan I (Elective Course I) - 3 SKS
PEMINATAN: KOMUNIKASI PEMASARAN (Marketing Communications)
- Manajemen Bisnis Komunikasi Pemasaran / Business Management of Marketing Communication - 3 SKS
- Produksi Iklan Televisi dan Radio / TV & Radio Commercials Production - 3 SKS
- Perencanaan Stratejik Media / Startegic Media Planning - 3 SKS
- Digital Branding dan Pemasaran / Digital Branding and Marketing - 2 SKS
- Komunitas Merek & Stategi CSR Melalui Pemasaran / Brand Community & Marketing CSR Strategy - 3 SKS
- Riset Komunikasi Merek / Brand Communication Research - 3 SKS
- Semiotika dan Budaya Konsumen / Semiotics and Consumer Culture - 2 SKS
PEMINATAN: KOMUNIKASI MEDIA MASSA (Mass Media Communications)
- Investigasi Multimedia / Multimedia Investigation - 3 SKS
- Manajemen dan Produksi Multimedia / Management and Multimedia Production - 3 SKS
- Riset Media Massa / Mass Media Research - 3 SKS
- Politik - Ekonomi Media Massa / Mass Media Economics and Politics - 3 SKS
- Branding Konten Media / Content Media Branding - 3 SKS
- Mata Kuliah Pilihan I (Electives Course I) - 3 SKS
Semester VI |
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Kode |
Nama Mata Kuliah |
SKS |
Mata Kuliah Prasyarat3) |
Kelompok Mata Kuliah |
|
PEMINATAN: KOMUNIKASI KORPORAT/ Corporate Communication |
|||||
KOM3770 |
Manajemen Bisnis Konsultan Public Relations / Business Management of Public Relations Consultant |
3 |
|
MKB |
|
KOM3780 |
Riset Public Relations dan Analisis Konten / Public Relations Research and Content Analysis |
3 |
KOM2040; KOM2060 |
MKB |
|
KOM3790 |
Strategi Public Relations Politik / Political Public Relations Strategy |
2 |
KOM2110; KOM2490 |
MKB |
|
KOM3800 |
Strategi dan Komunikasi Brand Korporat / Corporate Brand StrategyStrategic and Communication |
3 |
KOM2110; KOM2490; KOM2460 |
MKB |
|
KOM305 |
Strategi Komunikasi Penanganan Krisis / Communication Strategy for Crisis |
3 |
KOM2110; KOM2490 |
MKB |
|
|
Mata Kuliah Pilihan I / Electives Course I |
3 |
|
|
|
PEMINATAN: KOMUNIKASI PEMASARAN/ Marketing Communication |
|||||
KOM3810 |
Manajemen Bisnis Komunikasi Pemasaran / Business Management of Marketing Communication |
3 |
|
MKB |
|
KOM338 |
Produksi Iklan Televisi dan Radio / TV & Radio Commercials Production |
3 |
KOM3730 |
MKB |
|
KOM339 |
Perencanaan Stratejik Media / Startegic Media Planning |
2 |
KOM2590 |
MKB |
|
KOM3820 |
Digital Branding dan Pemasaran / Digital Branding and Marketing |
2 |
KOM2590 |
MKB |
|
KOM3830 |
Komunitas Merek & Stategi CSR Melalui Pemasaran / Brand Community & Marketing CSR Strategy |
2 |
KOM3700 |
MKB |
|
KOM3840 |
Riset Komunikasi Merek / Brand Communication Research |
3 |
KOM2590; KOM1060; KOM2060; KOM2040 |
MKB |
|
KOM3850 |
Semiotika dan Budaya Konsumen / Semiotics and Consumer Culture |
3 |
|
MKB |
|
|
Mata Kuliah Pilihan I / Electives Course I |
2 |
|
|
|
PEMINATAN: KOMUNIKASI MEDIA MASSA/ Mass Media Communication |
|||||
KOM3860 |
Investigasi Multimedia / Multimedia Investigation |
3 |
KOM1190 |
MKB |
|
KOM3870 |
Manajemen dan Produksi Multimedia / Management and Multimedia Production |
3 |
KOM1190 |
MKB |
|
KOM312 |
Riset Media Massa / Mass Media Research |
3 |
KOM1190 |
MKB |
|
KOM359 |
Politik - Ekonomi Media Massa / Mass Media Economics and Politics |
3 |
KOM1190 |
MKB |
|
KOM3880 |
Branding Konten Media / Content Media Branding |
3 |
KOM1190 |
|
|
|
Mata Kuliah Pilihan I / Electives Course I |
3 |
|
|
|
Total SKS : KOMUNIKASI KORPORAT |
17 |
|
|||
Total SKS : PEMINATAN KOMUNIKASI PEMASARAN |
22 |
|
|||
Total SKS : KOMUNIKASI MEDIA MASSA |
18 |
|
1) Termasuk praktikum
3) Mata Kuliah Prasyarat harus minimal nilai "C-"